Creating With Purpose & Perseverance
This morning I met with my artist group.
Every time I sit with them, I’m reminded why I do the work I enjoy working with visionaries like you. The ones who know life is too short to walk the traditional paths even when those paths come steady with income, title or reputation.
For people like us, “more” doesn’t mean more money.
It means more truth.
More beauty.
More community.
More mornings when we wake up alive and ready to create something that matters.
Later, I went for a walk in nature. The sun was out, the air crisp, and then… I started noticing them.
Empty bottles and cans scattered along the roadside.
Each one a quiet story of harm. Harm to the person who was drink driving, harm to the land littered, and harm to the person who will eventually have the task of picking up the trash.
It was a jarring reminder of what matters.
When we drift without intention and meaning, we can lose our care for ourselves, for others, for the world we share.
I think about this a lot when it comes to my son. He wants to be a footballer. And I see it as my role to not only believe in him but to ask the questions that bring his vision into focus.
How do you see yourself getting there?
What steps do you want to take now?
What would make you feel supported?
As a mother, I see my role as helping to unlock possible resources, and where we’re limited, to get creative. To look at what is already around us. To leverage his dad’s knowledge, my network, and promote the discipline of consistent effort.
Purpose can be an idea of where you are going and choosing, day after day, to move toward it with innovation when the path isn’t traditional, and perseverance when it’s hard. Whether you’re building something of your own, reshaping your leadership, or expanding a vision that’s already influential.
A Practice to Uncover Your Purpose
Reflect – When have you felt most alive in the past year? Write down three moments and what they had in common.
Enquire – Ask yourself (or your child, partner, or friend) what they would love to create or experience in the next 12 months.
Map – Break it down: what resources, skills, or people could help make this happen in your work, business, or creative life?
Innovate – Where resources are missing, how could you think differently about finding them or using what you already have?
Commit – Choose one small, immediate step you can take this week to honour your vision.
Journal Prompts
What does a “rich” life look and feel like for me, beyond income or titles?
Where am I walking a dull, draining path, and why am I still saying yes to it?
What three things matter most to me right now in my life and work?
How could I show more care for myself, my people, and my environment this month?
If I could change one thing about my current work or creative life, what would it be?
What is one step I can take today toward my bigger vision?
Let these questions meet you where you are, whether you’re just beginning to admit your wild ideas to yourself, quietly planning a transition, or refining a vision that’s already changing lives.
